Store Overview
Clovia is a home-grown Indian lingerie and fashion brand that started with a simple idea: comfortable, well-fitted innerwear that doesn’t feel boring or overpriced. Over the years, it has become a go-to label for women across metros and tier-2 cities alike, thanks to its mix of trendy designs and practical everyday pieces. From T-shirt bras and sports bras to cotton briefs and honeymoon collections, Clovia tries to cover every mood and occasion.
The brand focuses on fit, fabric quality and affordability. Many products use breathable cotton, moisture-wicking blends and soft lace designed for Indian weather. Clovia also offers detailed size guides and fit-finders online, which is a big help if you are switching from local unbranded options. With a strong online presence and growing offline touchpoints, Clovia has carved a solid place in India’s lingerie and loungewear market.
Key Benefits of Shopping at Clovia
Wide range for Indian body types
You’ll find everyday T-shirt bras, full-coverage bras, padded/non-padded styles, minimisers, nursing bras and plus-size options. Many Indian shoppers mention that Clovia’s full-coverage styles and broader straps feel more practical for daily wear.
Value-for-money pricing
Compared to many international brands, Clovia’s typical bra prices often start around ₹399–₹799, and panties from about ₹199 onwards. With bundle offers and coupon codes, per-piece cost can drop significantly, especially during festive sales.
Trendy designs without compromising comfort
Lace balconettes, printed bralettes, satin babydolls and quirky pyjama sets sit alongside plain cotton essentials. We’ve seen many users say they like that they can get fun prints and colours at prices similar to regular local shops.
Beyond lingerie: loungewear, activewear & skincare
Clovia now offers night suits, shorts, track pants, sports bras, leggings and even Clovia Botaniqa skincare and personal-care products. This makes it easier to complete your wardrobe and self-care routine in a single order.
Popular Products & Collections
Everyday Bras
- T-shirt & seamless bras: Ideal under fitted kurtas, T-shirts or office shirts. Most are lightly padded, with smooth cups so they don’t show through. Price range: ₹499–₹999, often lower with combo offers.
- Non-padded & cotton bras: Designed for breathability in hot Indian summers, these are popular among college students and homemakers. Many customers mention they buy these repeatedly during sales.
Panties & Sets
- Cotton briefs and hipsters: Daily-wear favourites, often sold in packs of 3, 5 or more. Typical pack pricing: ₹399–₹899, depending on size and style.
- Lace and bikini styles: For special occasions or when you want something more stylish. Frequently bundled in value packs with matching bras.
Nightwear & Loungewear
- Pyjama sets and shorts sets: Printed cotton and modal sets are popular for Indian climates and hostel living. Pricing usually falls between ₹699–₹1,499.
- Robes and nighties: From comfy cotton nighties for everyday use to satin robes and chemises for special nights.
Activewear & More
- Sports bras & leggings: Support levels vary from light to high impact, suitable for yoga, jogging or gym workouts. Price range: ₹699–₹1,799.
- Clovia Botaniqa skincare: Body washes, intimate washes, serums and masks with ingredient-focused formulas. Often part of combo deals with lingerie purchases.
Most of these are widely available across India via Clovia’s official website and app. Delivery coverage includes metros, tier-2 and many tier-3 cities, though exact COD and delivery timelines may vary by pincode.
Savings Opportunities with Clovia Coupon Codes
Types of Offers You’ll Commonly See
On CouponInsta, you’re likely to find:
- Percentage discounts: e.g., “Flat 10–20% off on orders above a minimum cart value”.
- Category-based offers: Extra savings on bras, sleepwear or Clovia Botaniqa products.
- Bank & wallet promotions: Limited-time deals for select credit/debit cards, UPI apps or wallets like Paytm, PhonePe, Amazon Pay, etc.
- First-order or app-only offers: Better prices when you order through the Clovia app or sign up as a new user.
How to Use a Clovia Coupon Code (Step-by-Step)
- Choose your products on the Clovia website or app and add them to your cart.
- Check this CouponInsta page and pick a coupon code or deal that matches your cart value and product categories.
- Copy the coupon code (if applicable).
- Go to the checkout/payment page on Clovia.
- Look for the “Apply Coupon” or “Have a promo code?” field.
- Paste the code, tap Apply, and ensure the discount reflects before you pay.
If the discount doesn’t show, check terms like minimum order value, product exclusions or validity period.
Common Restrictions to Watch For
- Some coupon codes work only on MRP items and may not apply to already-discounted products.
- There may be a minimum cart value, such as ₹799 or ₹1,299.
- Certain collections (like clearance or special collaborations) may be excluded.
- Bank and wallet offers often work only on specific days or require payment through a particular method.
Reading the fine print on each offer can help you avoid last-minute surprises and choose the best deal for your order.
Extra Ways to Save
- Sign up / Log in: Clovia sometimes sends welcome discounts or personalised offers via email or app notifications.
- Festive & end-of-season sales: Expect larger markdowns around Diwali, End of Season Sale periods, New Year, Republic Day and Independence Day.
- Combo packs: Multipacks of bras, panties or nightwear usually offer a better per-piece price, especially when combined with a sitewide coupon.
Expert Shopping Tips for Clovia
1. Get Your Size Right First
Spend a few minutes with Clovia’s size guide and fit calculators before adding items to cart. Innerwear sizing differs across brands, and a correct band and cup size can completely change comfort levels. For Indian shoppers used to local shop measurements, re-checking size online once can prevent returns and exchanges.
2. Compare Packs vs Singles
If you are buying basics like T-shirt bras or cotton panties, packs or combo sets often work out cheaper than single pieces. We’ve found that combining a multipack with a sitewide coupon usually gives the best per-piece cost.
3. Time Your Purchases
- For everyday essentials, look out for month-end pay-day offers and weekend sales.
- For bigger hauls (festive or wedding shopping), aim for Diwali, Navratri, wedding season and year-end sales, when discounts and bank offers usually stack better.
4. Stack Smartly (Where Allowed)
You usually can’t use two coupon codes at once, but you can:
- Add products already on sale or in combos.
- Then apply a single sitewide coupon or bank discount at payment.
This indirect stacking can sometimes beat a flat coupon code on MRP-only items.
5. Check Fabric & Care Instructions
For India’s humid climates, cotton, modal and moisture-wicking blends are often more comfortable for daily wear. Always check the wash-care label: most bras and lace pieces last longer with gentle hand-wash or delicate machine cycles in a lingerie bag. Taking basic care can stretch the life of your innerwear significantly.
Location-Specific Information for India
Shipping & Delivery
Clovia delivers across most pin codes in India. Standard delivery timelines usually range from 3–7 working days, depending on your location. Faster delivery options may be available for select metros. Shipping charges may be waived above a certain order value, especially during promotions.
Payment Methods
Indian shoppers can typically pay using:
- UPI (PhonePe, Google Pay, Paytm, etc.)
- Credit & debit cards from major banks
- Net banking
- Wallets like Paytm, Amazon Pay and others during promo periods
- Cash on Delivery (COD) on eligible pin codes (often with a small COD fee)
Some coupon or bank offers are valid only for prepaid orders, so check the offer terms if you’re switching from COD.
Returns & Exchanges
Clovia generally allows returns or exchanges on select products, but many innerwear items must meet hygiene and packaging conditions. Typically:
- Items must be unworn, with tags and original packaging intact.
- Certain categories like panties or clearance sale pieces may be non-returnable.
Always confirm the latest return window and product-wise eligibility on Clovia’s site before ordering, especially if you are trying a new size or style.
Customer Support
Clovia’s customer care is reachable via email, chat or phone during standard Indian business hours on working days. For order-related issues, keeping your order ID and registered mobile number handy usually speeds up resolution.
When in doubt, you can also revisit this CouponInsta page to check if there are new offers you can use on your next purchase and make your overall spend more pocket-friendly.
